Government Relations and Public Affairs

"Government Relations and Public Affairs" for 5 days, with clarification of the target audience and teaching method.

📌 Day One: Introduction to Government Relations and Public Affairs

• Definition of government relations and public affairs and their importance.

• The difference between government relations and public relations.

• The role of government relations in enhancing institutional interests.

• The main government entities and the mechanism for dealing with them.

📌 Day Two: Strategies and Planning in Government Relations

• Building an effective strategy for communication with government entities.

• Planning advocacy and lobbying campaigns.

• The tools used in analyzing the governmental and legislative environment.

• Preparation of reports and public policy memos.

📌 Day Three: Tools and Techniques of Government Communication

• Skills for building relationships with officials and decision-makers.

• Preparing official letters and cooperation requests with government entities.

• Using media and social media to support government relations.

• How to deal with government crises and risks.

📌 Day Four: Legislation and Public Policies

• Understanding the legal and regulatory frameworks of government relations.

• Monitoring legislation and regulations affecting institutions.

• Mechanisms for influencing public policies and legislation.

• Case studies of successful experiences in influencing legislation.

📌 Day Five: Practical Applications and Case Studies

• Workshop simulating meetings with government officials.

• Analysis of practical cases and successful experiences in government relations.

• Developing a strategic action plan for government relations and public affairs.

• Final evaluation and open discussion with the experts.

🎯 Target audience:

• Government relations and public affairs employees in companies and institutions.

• Officials in government agencies and non-profit organizations.

• Specialists in corporate communication and public relations.

• Entrepreneurs and business owners who seek to enhance their communication with government entities.

📚 Teaching method:

• An interactive training that combines lectures and open discussions.

• Practical workshops simulating real-life scenarios.

• Case studies from different work environments.

• Practical exercises to enhance acquired skills.

• Consultation sessions with experts in the field.